Infobwana Blog

Will artificial intelligence take over the average ways of marketing?

You want to make people feel that if they don’t take up the special offer, they will miss out...

Online marketing allows customers to find the information they need - even after you've closed shop/office for the day!

In this article, we'll discuss some of the most popular social networking sites worldwide and how they can help your marketing efforts.

Thanks to the morphing nature of technology, people are inventing tools and tricks to make the life of the internet business user much easier...

The sad truth is surveys and simply asking for a response from customers doesn’t often work. And so we have to be smart about how we extract information from the customer.

We have mentioned things like demographics, geographics and psychographics a number of times this year but you may be asking how this can really affect your marketing.

Guilding Sellers to use Social Media and other channels more effectively

It's Woman Crush Wednesday and to day we feature on of our own, Julia Brown, Operations Director right here at Infobwana. Discover how and why she moved to Zambia in 1976 and her role in bringing the Bwana platform to where it is today.

Today's Man Crush Monday features the vision of Joseph Brown, CEO of Infobwana Ltd and the story of how Infobwana came to be.

A complete change log of all the improvements we've made to the BWANA platform over the month of February.

We’re excited to announce that from today, thebestofzambia.com is now infobwana.com. We have also today launched shopbwana.com, a new way to buy online in Zambia.

We planned to release Shopbwana in October. A lot of interest and momentum was generated, but then we went quiet. Here’s why.

We are saddened by the state of the economy and like many other businesses, we can no longer absorb the impact the exchange rate is having on our business. We have made the difficult decision to match our prices to the US$.

This article gives the why and the how of our company’s productivity incentive process, which we developed and rolled out in July and August 2020. We hope other SMEs can learn lessons from our experience, as we all respond and adapt to the prevailing pandemic.

We're moving our login process to a "passwordless" SMS verification system to give our users the easiest, safest and fasted log in process possible.

We're excited to launch a new website design that significantly improves the browsing experience for mobile phone users.

Our Office Manager Percy tells us about her 10 years of working with us; and we celebrate three new arrivals and two competition winners

Delving into abrupt changes in the beauty industry and what beauty businesses in Zambia can do to successfully ride the waves of change.

We asked 1000+ people what they thought about shopping online in Zambia — here are the highlights from our recent Ecommerce survey.

We asked 1000+ people what they thought about shopping online in Zambia — here are the highlights from our recent ecommerce survey.

Support Lusaka Helps, a group of normal people that came together and took practical action to help those affected by COVID-19 in Zambia

Things just got even easier — you can now buy online from thebestofzambia.com and have your items delivered anywhere in Lusaka.

Store Pickup is sometimes called Click and Collect or Curbside Pickup. It is and is when you choose to collect your order yourself…

Many of you will have burning questions about shopping online on shopbwana.com. We’ve gathered together the questions you might have.

This article will walk you through how to shop on thebestofzambia.com. We’ve used screenshots to visually demonstrate each step.

In weeks when leading UK brands like Debenhams and Cath Kidston call in the administrators, as a result of the impact of the Coronavirus…

We are excited to announce that the proudly Zambian Moringa range of products, is now available to buy through thebestofzambia.com!

Our Ecommerce facility is now live! Any business in Zambia can now take online payments and sell their products through thebestofzambia.com

We’ve put together this COVID-19 resource guide to help you and your local community of family, friends and colleagues stay safe and…